Employers and employees both have certain rights and responsibilities when it comes to social media in the workplace. Without adequate training, both companies and employees are at risk.
Rights and Responsibilities Training
Employees may use social media for personal or work-related reasons. Employees may be unaware of their rights and limitations, and their employer’s expectations. Employees should be sufficiently trained so they know and understand their rights and responsibilities, and what they can and cannot do in social media based on their employer’s expectations. Training should also be tailored to their roles and responsibilities related to social media.
Role-based Employee Training
Some employees may use social media as part of their job responsibilities. These employees should be trained on how to use social media appropriately and in the context of their job. Employees may also need to know social media best practices as well as specific use of social media platforms depending on their role. Different levels of training may also be needed depending on the knowledge level of employees.
We provide Basic, Advanced and Mastery social media training, as well as customized training programs for C-level and other executives.
Personal vs Professional Training
Confusion abounds in social media over how employees can and should use social media personally vs at work. We highly recommend that every employee be trained on the differences and distinctions between personal vs. professional use of social media.
We have significant social media policy, governance and employee training experience with a variety of highly-regulated companies and organizations.
Let’s talk about how we can help you manage your company’s risks while remaining competitive and moving forward.