Digital and Social Media Operations
Operations Risk Solutions
Technology is advancing at a rapid pace. Automation, artificial intelligence and other innovations are combining to become a technological tidal wave. Companies that stay in analog mode will find it difficult to compete in a digital world.
To compete, companies must now invest in open and integrated platforms, automated processes, advanced monitoring tools, intelligent analytics and insights, and a digital workforce.
Companies must manage their digital media efforts with a variety of tools and technologies including:
- Search ad platforms
- PR platforms
- Digital asset management tools
- Social media management platforms
- Listening and monitoring platforms
- Display and programmatic ad platforms
- SEO tools and platforms
- Influencer campaign and employee advocacy platforms
- User-generated content management platforms
- Content Management Systems (CMS) and web experience tools
- Marketing automation and lead generation tools
- Community and Reviews management
- Customer Relationship Management (CRM) systems
- E-commerce platforms
- Analytics tools
We’re experts in digital media and social media platforms, tools and technology. Whether you’re looking for a new solution or to improve the efficiency of an existing platform, we can help you make the right decision.
Digital Marketing and Social Media Management Staffing
Do you need marketing talent? Do you know what kind of talent you need? Do you need someone strategic or tactical? Do they need graphic design skills or social media skills? How about paid advertising or copywriting? What about blog writing or search engine marketing? In today’s fast-paced and technology-driven business environment, companies have more complex marketing needs.
There’s also a wide range of available digital and social media talent. Finding the right talent is crucial to staying competitive.
We provide digital marketing and social media staffing services to ensure you have the right fit for the role your company needs to fill.
Contact us at firstname.lastname@example.org to discuss your digital media or social media staffing needs.
Employees use digital and social media in a variety of ways. Individuals now have personal websites and blogs, Facebook profiles and Instagram accounts. The majority of U.S. employees have a LinkedIn profile. Some people have made a lucrative living from becoming influencers within their personal specialty from finance to fashion.
Yet most employees think that what they say on their personal social media profiles has nothing to do with their employment. However, there are numerous examples of employees who have expressed their personal opinions in social media and subsequently found themselves in trouble with their employer.
Company employees have both rights and responsibilities. In regulated companies, employees are generally held to a higher standard of behavior because of the laws and regulations that their employer must abide by.
As such, every employee should be trained on the appropriate use of digital and social media, both personally and professionally. The consequences of a lack of training can be costly, reputation-damaging and time-consuming.
We train employees in regulated companies on the proper use of digital and social media. We have specialized risk consultants and legal counsel partners who have specific expertise in issues related to social media in the workplace.
Our services include advisory services, training and templates for employee guidelines and policies, and best practices presentations, workshops and webinars.
Contact us now – we’re always happy to have a conversation about your digital and social media needs.